Intellectual property and marketing law

Intellectual property and marketing law

Home / Expertise / Intellectual property and marketing law
Intellectual property rights are becoming increasingly important, and technological advances are contributing to new ways of exploiting the value of intellectual property. Careful management of intellectual property rights is essential to a company's worth and competitive strength.

Intellectual property law has been a pillar in Bull's business for many years, and we are one of the country's leading legal firms in this field.

Our clients range from large Norwegian and international technology companies to smaller companies and entrepreneurs. We can assist through our global networks if you need legal assistance outside of Norway.

We can assist with

  • registration and management of trademarks, designs and patents
  • protection and enforcement of copyright
  • development of IP strategies
  • licensing and sale of rights
  • trade secret protection
  • disputes over Marketing Act violations
  • intellectual property issues in transactions
  • franchise, distribution, retailer and agent agreements

The ranking agency Chambers and Partners ranks the team in Band 4 (in the 2024 Europe and Global editions) and state e.g., that it 'boasts a growing practice that acts for clients in the media sector on mandates pertaining to trade mark rights, copyright and marketing law.'

Satisfied clients further describe that:

"Working with Bull is a pleasure. The lawyers are responsive and have no problems with deadlines." (Chambers and Partners, 2024)
The lawyers provide excellent advice and are always efficient." (Chambers and Partners, 2024)
"Bull rises to the challenge and demonstrates a remarkable ability to handle sophisticated matters with ease and confidence. The lawyers show exceptional attention to detail and a deep understanding of the complexities." (Chambers and Partners, 2024)

Additionally, The Legal 500 ranks the team in Tier 3 and state that ""Closely cooperating with the firm’s TMT practice, the intellectual property and marketing team at Bull & Co Advokatfirma AS acts for a diverse roster of clients across the media, television, and arts and culture sectors on both contentious and non-contentious matters." (2024)

They also provide the following selected client quotes (all 2024):

"Professional, quick service, good legal advice within the field of art and film, agreements regarding copyrights and fees, national and international competence."
"For us, Bull stands out with their deep knowledge of both Norwegian and US entertainment law. Additionally, they offer expertise across a broad spectrum of legal disciplines, ensuring we’re covered even when venturing outside our typical legal arenas."
"What truly stood out was their commitment to transparent communication – every step of the way, we felt informed and involved. I wholeheartedly recommend this firm for anyone seeking not just legal expertise, but a partner dedicated to a client-centric, fair, and efficient legal experience."

Do you need legal assistance with intellectual property and marketing law?